Brand
Hudu Brand Guidelines
Resources for presenting the Hudu brand consistently and professionally.
Download Brand AssetsNaming
“Hudu” is a single word, always spelled with a capital “H”. It is the brand name of both our company and our application (not “Hudu app”).
Usage
Provide plenty of space around Hudu assets. Make them big or make them small, but give them room to breathe. They shouldn't feel cramped or cluttered.
This is a friendly reminder that the provided graphics are proprietary and protected under intellectual property laws. Do not alter these files in any way, display these graphics in a way that implies a relationship, affiliation, or endorsement by Hudu of your product, service, or business. Do not use these graphics as part of your own product, business, or service's name, or combine these graphics with any other graphics without written consent from Hudu. Get in touch if you have questions.
Colors
Hudu's primary brand color is a vibrant purple. The following palette defines approved usage across light and dark contexts.
#6136FF#F6F4FF#130136Typography
Hudu uses Poppins as its primary typeface across all digital touchpoints.
Poppins
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789